Living the Dream!

July 1, 2009

Some things seem glamorous and exciting at first glance, but can become tedious and old after a while if you let them.

I was on a shuttle bus taking me from the airport to the hotel I was staying at for a conference. At the second pickup stop, the crew from an arriving flight boarded the bus, and sat together in the back: two pilots and three flight attendants.

One of the flight attendants apparently was using the calculator on her phone, and, after a few keystrokes announced to the other flight attendants, and to pretty much everyone else on the bus, “Well, that was a 13-hour day, so that means we made…$12 an hour. “Living the dream, girls, we’re living the dream!” All this was said with more than a healthy dose of sarcasm.

I guess the starry-eyed image of a glamorous jet-setting lifestyle had finally deteriorated into the reality of four flights a day with full planes, impatient adults, and screaming children.

In this month’s Inner Circle newsletter, we talk in depth about the three choices you have in any difficult situation: change the situation, change your perception of the situation, or leave the situation.

I don’t think they’re going to be able to change the scheduling of the flights or the type or number of passengers on the flights on which they’re working. So that leaves #2 or #3: accept what you signed up for, make the best of it, and be cheerful about it, or quit and do something else.

The beauty of this life is that we have the ability to make choices – even in the face of challenging situations. You have the same choices in how you deal with the fallout from the current economic climate. You can complain, or you can take deliberate action to reposition yourself and your marketing to take advantage of unique opportunities and an expected future landscape. Choose wisely…

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